– Academic Area:
-How and when did you get to IE?
Well, like many things in my life, by chance. Somehow Manuel Becerra received my resume and made the mistake of hiring me … It’s been eight years ago!
– What sport do you practice?
In summer, mountain biking and scuba diving and in winter, skiing. As I am fairly regular, I have to put my five senses on that to not fall through the difficult slopes.
– What is your favorite book?
A story, “El Buscador” by Jorge Bucay. We use it in our elective course “Personal Strategy.” An essential reading for every manager. You can also listen this story in six minutes on “YouTube”, which can help you to avoid losing the north.
– Where were you born?
– What is your favorite dish?
Well, in a simple program, a nice plate of paella in “Joaquin Chambao” on the beach of La Herradura, where I usually go on summer.
– A memorable moment
In academic circles, each time a student sends an email of thanks when the course is finished saying he has learned and had fun. That really makes my day.
– What does it mean for you to be a good professor?
Someone who besides making the hard easy, motivates and gets involved with the class.
-How do you keep up-to-date?
As a professor in Kellogg told me , the recipe is simple: “preparation, preparation and more preparation ….” It means, many weekends reading. Also my daily work in management has many synergies with what I teach.
– What is your secret for your classes or presentations?
I always spend much time thinking about the teaching plan, however in the end I use to improvise a lot. For presentations, the many years working closely with the McKinsey teams have helped me a great deal. They are very good at communicating complex ideas.
– A ritual before teaching
Long coffee and orange juice in “Barril y Botella” when I teach our EXMBA students on Saturdays at the “very early morning” hours …
– A story in the classroom
One of those Saturdays, one professor invited me to co-teach a class with a case that was supposed to be about motorbikes. He had confused the case and the students had prepared another one, that was also entirely new in his program. We had to improvise and came up with a completely different class on management boards. Inexplicably, at the end many students congratulated us in the Professors’ survey!
– What is your favorite quote or motto of life?
I like a phrase stolen from another professor in the Strategy area, and original from the leader of a rock band: “We did it because we didn’t know that it was impossible”
– What has been your worst experience in the classroom?
One day ill with acute conjunctivitis. I couldn’t even see the blackboard. I had to get out of class three times, but I managed to finish.