Sports Manufacturing and Distribution
How and when did you get to IE?
A Harvard Business School professor recommended me to IE and I began teaching in 2008.
What sport do you practice?
Golf, walking, snorkeling (and sunning) at the beach.
What is your favorite book?
So many to choose from. Most recent: The Master and His Emissary.
Where were you born?
What is your favorite dish?
It’s two: Veal Osso Buco and Paella.
A memorable moment:
What does it mean for you to be a good professor?
It is a high compliment when coming from students., It’s about caring for your craft, having a passion for it, and conveying that passion to those who depend on you to care, listen, be responsive and contribute the stuff and substance that will help them succeed not only in the world of business, but in life.
How do you keep up-to-date?
My consulting work, the braintrust of friends I’ve developed over the years, constantly reading and discussing different ideas from different fields.
What is your secret for your classes or presentations?
Knowing the material from having had hands-on experience living it.
A ritual before teaching:
Reviewing the points I want students to carry forward.
A story in the classroom:
So many students tell me they think sporting goods manufacturing is simply supply chain and are not prepared to be inspired. Seeing them become excited to know how much more there is to sports and running a business that thrives on understanding societal trends, technological innovation, doing well by doing good, visionary leadership, show business, and having the marketing ability to translate product to emotional connectivity, ego and human performance in the hope of driving revenue, sustainability and competitive advantage…that’s significant!
What is your favorite quote or motto of life?
“A problem cannot be solved by the same consciousness in which it arose.” Albert Einstein
What has been your worst experience in the classroom?
Students not being prepared to participate in the discussion of a case and the “give and take”. It shows lack of respect for themselves, their mates and their teacher.