EDITORIAL

  Dear professors,   We hope that the year 2015 has brought you enthusiasm and energy. For our part, we provide our grain of salt in the construction of this New Year, by inviting you to participate in ourFaculty Development Program courses, where we offer you its full outline in this newsletter. January promises to…

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Multimedia Case of the Month: Ethiopia. A first-hand view of development and policies by students.

In this edition we are pleased to present the new multimedia case, Ethiopia: Life and Business at the base of the pyramid. The Ethiopia multimedia case was born as a result of a research program cofounded by Professor Gayle Allard and an International MBA student of hers, Benedict Faber. This project has three distinct stages;…

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Relationship between Marketing and Operations Departments

How should the relationship between Marketing and Operations areas be built in a company? You can watch this video where Associate Professors of the IE Business School Ana Rumschisky (Marketing Area) and Felipe Amado Quintana (Operations Area) analyze several topics to coordinate, such as: pricing, forecasting, new product development and campaigns.

[youtube]http://youtu.be/O-3-QxEVswY[/youtube]

VISITING PROFESSORS

Christopher Todd Lombardo- Strategic Management and Human Resources With over 15 years of experience creating change in the corporate world. You can find him working on user experience (UX) projects, communication projects, design projects or strategy projects. In addition, He has been fortunate to work with some amazing companies during my time as a consultant:…

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